Our history
1948 is the year when the fascinating story of Losch Luxembourg began. A look at the development and milestones is worthwhile.
A look into
our history
From the first steps to today's success – a journey through the eventful history of Losch Luxembourg
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1948
The post-war period. A difficult time when many entrepreneurs, with great determination and courage, tried to realize their bold visions. One of them was Martin Losch, who wanted to represent the Volkswagen brand in Luxembourg. On July 14, 1948, the time had come. The St. Lambert Garage, later renamed Garage Martin Losch, became the importer of the Volkswagen brand in Luxembourg.
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1950
In 1950, the Martin Losch workshop became the importer of the Porsche brand. In the same year, Volkswagen's vehicle range was expanded to include a second model: the Transporter.
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1954
The Volkswagen Beetle is becoming increasingly popular in Luxembourg. In 1950, more than 1,000 units were imported for the first time, and four years later, 3,000 vehicles were brought into Luxembourg.
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1956
The Losch workshop is leaving its modest and now too small premises in the Limpertsberg district - the place where Martin Losch once started his work with just 10 employees. On February 6, 1956, the company moves into a renovated building on Route de Thionville in Bonnevoie.
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1971
Losch becomes an importer of the Audi brand. In August 1971, Martin Losch, together with his nephew and business partners, opens another branch in Esch/Alzette, the most important one in the south of the country.
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1973
During the year 1973, the requirements for import and retail sales diverged. For this reason, Autosdiffusion Losch was founded on December 4, 1973. The new company now centralizes the activities of the general importer for the three brands: VW, Audi, and Porsche.
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1978
The steady increase in sales, the expansion of the dealer network and the variety of new vehicle models brought new challenges for Autosdiffusion Losch. The company plans to move to larger premises and Howald appears to be the ideal location for the construction of the group's new branch. Unfortunately, Martin Losch passed away on October 4, 1978.
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1984
In Wolfsburg, the importer and the dealer network celebrate the arrival of the 50,000th Volkswagen in Luxembourg.
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1989
In 1989, Losch becomes the importer of SEAT.
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1992
In 1992, Losch also became the importer of ŠKODA.
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1998
In 1998, a new branch was opened in Bereldingen: Garage M. Losch S.e.c.s.
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1999
In 1999, Garage M. Losch Bonnevoie became the exclusive dealer of the Bentley brand.
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2004
In 2004, Luxembourg's first exclusive Porsche dealership opened its doors. In the same year, Garage Losch in Bonneweg was expanded with a new building specifically designated for the Audi brand (showroom and customer service).
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2007
The branch in Esch/Alzette expands and, on this occasion, receives its own pavilion for the Volkswagen and Audi brands. This creates another location within the city. The pavilion for the SEAT and ŠKODA brands is completed 2 years later. The company Autosdistribution, dedicated to the import of vehicles, is founded.
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2009
01.01.2009: Damon Damiani takes over the management of the Losch import companies and oversees the establishment of the André Losch Foundation, which takes place on 19.10.2009.
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2011
Losch takes over the Volkswagen and Audi garage Demuth in Junglinster, which then receives the name Losch & Cie.
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2013
In 2013, Losch Luxembourg also began importing and distributing the MAN and NEOPLAN brands. With the acquisition of Garage Scholer in Niederanven, it was renamed Garage Losch Truck, Van & Bus.
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2014
In 2014, the acquisition of the Volkswagen garages Roger & Diego (now Garage Martin Losch) in Petingen and Horsmans & Rosati (now Garage Losch Bech-Klengmaacher) in Bech-Kleinmacher followed.
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2015
Losch celebrates the 65th anniversary of Porsche Luxembourg.
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2016
On March 24, 2016, André Losch passed away unexpectedly. As a visionary, André Losch had already secured the future of the company in advance. The André Losch Foundation was to ensure the continuity of the company in Luxembourg and create the conditions for a new era of Losch in Luxembourg. Damon Damiani took over the position of CEO of the Losch Group.
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2016
In 2016, Garage Losch Bonneweg became the exclusive dealer of Lamborghini in the Grand Duchy.
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2017
In 2017, Losch Truck Van & Bus became a contractual partner of the company HESS.
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2018
Opening of the subsidiary Losch Digital Lab in Porto, focusing on software development and data engineering. The tasks include both the digitization of internal processes of the Losch Group and the execution of external software projects.
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2018
Official opening of the new commercial vehicle center in Niederanven, Garage Losch Truck, Van & Bus.
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2019
Opening of "Cube 4T8" in Kockelscheuer.
The goal of the newly founded company is to expand diversification through new promising business areas. The focus is on mobility, digitization, and sustainability. By promoting and developing innovative solutions and collaborating within the Losch Group, new markets can be addressed.
The Cube 4T8 team is ambitious to help shape the future for Losch.
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2019
Opening of "Used Cars by Losch" in Roost.
With the goal of centralizing used car sales, a new company called "Used Cars by Losch" was founded.
The newly established location in Roost serves as the central sales place, which was opened on 18.05.2019.
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2019
28.05.2019: Opening of the ŠKODA Brand Store in the newly built Cloche d'Or shopping center.
Here you can find the latest models of the ŠKODA brand.
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2019
Establishment of the "Customized Solution by Losch" business division to implement individual and flexible conversion and expansion solutions for customer vehicles.
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2021
New showroom in Roost: Opening of the first Cupra Garage in Luxembourg.
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2021
January 1: Leadership change - Losch Luxembourg bids farewell to CEO Damon Damiani. He is succeeded by Thierry Beffort, previously COO Import.
Over more than 25 years, Damon Damiani has contributed significantly to the development, growth, and success of the Losch Group. The strategic realignment developed under Damiani included, among other things, the introduction of a new brand identity, the restructuring of the sales network, the expansion of new business pillars Losch Real Estate and Losch Business Solutions, the development of new sales channels, the establishment of Losch Digital Lab in Porto, and much more.
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2021
Opening of Lamborghini Showroom in Roost.
In 2021, Lamborghini moved into its brand-new showroom in Roost, in the north of Luxembourg.
The showroom offers all the latest Lamborghini services, including an area for Ad Personam configurations.
The opening of the Lamborghini showroom in Roost is an important step for the brand in Luxembourg and strengthens its presence in the region. -
2021
Opening of Porsche Center Roost.
Due to the positive development of Porsche in recent years in the Luxembourg market, Losch Luxembourg has decided to make a significant investment to continue promoting the brand's growth. The opening of the new showroom in Roost complements the offerings and services of the existing Porsche Center Lëtzebuerg in Howald. The new Porsche Center Roost offers a unique brand experience on an area of over 3000 square meters.
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2021
Establishment of the new company Losch Digital Lab in Luxembourg, complementing the subsidiary in Porto. In the meantime, the portfolio has been expanded to include a Mobility on Demand software and various automotive applications. Today, Losch Digital Lab employs more than 40 people at the two locations and is successful not only in pure software development but also in the distribution of its own products in the international market.
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2022
Opening of Porsche Center Roost - Classic Partner.
One year after the official opening of the new Porsche Center in Roost, Garage André Losch expands its offerings and officially opens a Porsche Classic Partner in Roost. The goal is to ensure that owners of classic cars have access to the maintenance and restoration services their vehicles deserve.
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2022
The Skoda Brand Store becomes a Losch Brand Store. From now on, you can discover something new from the world of Losch every month. In a changing monthly exhibition, the latest products and vehicles from Losch's wide brand portfolio find a new platform. Discover our latest vehicle highlights here.
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2023
Losch Luxembourg celebrates its 75th anniversary in 2023. Since its founding, the company has continuously evolved and is now a leading player in the automotive, mobility, and services sectors in Luxembourg. This anniversary marks an important milestone and highlights Losch's long-standing success story and commitment to innovation and customer satisfaction.
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2023
Losch Luxembourg expanded its service offerings with the opening of Carfit in Marnach and Pétange in 2023. The new locations provide comprehensive vehicle maintenance and repair services for all car brands, focusing on high quality and customer orientation to meet the region's needs.
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2024
In 2024, Losch Luxembourg took an exciting step into the world of motorsports. By partnering with the Black Falcon Team 48 Losch and Four Motors, the company made its debut in the legendary 24-hour race at the Nürburgring. This move highlighted their commitment to innovation and team spirit in the motorsport industry. Losch Luxembourg is particularly proud of their class victory in the Cup2 category, which underscores the team's outstanding performance and dedication throughout the season.
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2024
In 2024, Losch Luxembourg opens a new branch of Losch Truck, Van & Bus in Marnach. This expansion strengthens Losch Luxembourg's presence in the commercial vehicle sector, offering customers even better service and comprehensive solutions for transport and mobility.